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ORBITUR - OUR BRAND

We have changed because we want to go further. We want to improve everyday, and that is the reason for which the development of a new value proposition became necessary.


With this new image we seek differentiation and recognition, more value and development. Our starting point is a strong brand and an excellent communication. The new brand is the most visible expression of this change.


We take pride in our name, which represents decades of work and commitment. Service quality is the projection of our vision. And You are here! is the reflection of our central idea. The Customer is our reason for being.


The new brand represents values that guide us, such as Leadership, Excellence and Heritage. And the attributes through which we want to be recognized, like Quality, Authenticity and Surprise.


We kept the colors of the old logo to maximize the value of our brand, our heritage and of familiarity that we want to maintain. Old colors symbolize timeless values. With the new colors we intend to introduce and sustain new vectors, such as everyday innovation, increasing environmental concern, greater comfort, better health, better conviviality, dynamism, celebration and joy.


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ORBITUR Intercâmbio de Turismo SA - Av. da Boavista, 1681, 3º, Salas 5 a 8 - 4100-132 Porto - Portugal -
Tel: 00 351 22 6061360 - Fax: 00 351 22 6063590 - Mobile: 00351 932420602 - crp@orbitur.pt